
Fresh Art fair is at Cheltenham racecourse and runs from 26th-28th April. And on Saturday 27th I will be one of the demonstrating artists in studio 2 at the fair. And I simply can’t wait! There is a real joy about demonstrating. Sometimes people come to an Art fair simply to buy art, it saves them lots of time from trawling from one gallery to another; instead over 60 different galleries, representing 500 artists are all under one roof.
However there is another reason to attend an art fair like Fresh. And that is the presence of the demonstrating artists. At Fresh, up on the balcony of the Centaur building, there are two studio areas where artists will be creating their work for visitors to see. Usually they’ll be three different demonstrations each day, there are also some talks going on as well.
So why does this appeal to the average art buying customer?
It gives them an insight, a behind the scenes look at how artists create.
Sometimes the world of art can be unfathomable and it can intimidate people. But at Fresh you need not worry. This is because if you see something you fancy simply approach the gallery that has the painting that you’ve fallen in love with, and have a chat! The galleries are knowledgeable about their artists and they’ll be happy to answer your questions. My work will be on stand 34 with Park Gallery. This is a beautiful independent gallery and Steve and Clare will be happy to chat to visitors about the work they exhibit and the artists they work with.
The artists like me, being one of the demonstrators, get a chance to talk to visitors about how we approach our work.
I will be working on two canvases during my four-hour demonstration. This is because I’m in oil painter and I don’t want to risk overworking one canvas. The outlines and very light underpainting have already been created and are currently drying in my studio ready for me to take to the fair on Saturday.